How A Blog Can Increase Visitors

By Theo McLanahan

If you are looking for a way to drive traffic to your website, look to your blog. Blogs are an excellent way to communicate with your target market and invite them to visit your site. Here are some tips you can use to blog for traffic.

Post on your blog regularly; at least 3 times a week. By updating your blog on a regular basis, you are giving your readers a reason to keep referring back to your blog. If you are providing timely and informative posts, your readers will see you as an expert in your field.

Your visitors will come to your blog looking for answers to their questions. A regular posting schedule also help to develop your relationship with your customers. They'll get to "know you" and trust you.

By installing a feed burner onto your blog, you will make it easier to keep in contact with your customers. Your readers will be able to subscribe to your blog and choose to have new posts delivered right to their email or computer's homepage. There are several services to choose from, and you can get a basic service for free. Setting up the service is easy; you simply install a small piece of HTML code onto your blog.

It's also a good idea to have a "blogroll" on your blog site. This is basically a list of related blogs that you feel will help your readers. When you link to other blogs this way, they will see it and often will link back to your blog. This can help to widen your audience by reaching readers on other blogs. Just make sure the blogs you link to are related to the subject of yours.

One of the best, and easiest, ways to drive traffic to your website through your blog is to link back to your site as you post. Each time you put a new article on your site, you can write a "teaser" post containing an excerpt of the article and include a "read more" link to the page on your site that features the complete text.

Also include links to older articles that become timely again. For instance, you may have put up an article on your site in the summer that explains how to keep kids occupied by creating costumes. When Halloween comes around, don't forget to link back to that article. You may also want to include links to your opt-in pages or pages.

As you start practicing these strategies check your page stats and see how many visitors are coming to your site through links placed on your blog. You will get a better idea of what is working and will be able to increase traffic even further.

About the Author:

Besides blogging, you should be using free article submission to increase your website traffic. Find out how you can make money by submitting articles on the Articles Gone Viral website

The Web Traffic Formula part 1

By M. Christopher L. Collins - iMarketing Acceleration Specialist

The online community is definitely a large market place that you cannot ignore, especially if you have an internet business. There are thousands if not millions of consumers that you can tap into using the internet.

At the same time, the internet also poses a quite different challenge. The easy access that the internet provides also gives you as much competition as you can imagine. Frankly, It is too crowded and congested.

Having a website alone is not enough to make your business run and be able to compete in this global marketplace. You must take other alternatives to allow the online community to access your website as often as possible.

You have to expose your website. By expose I mean, make it known. It has to be visible. It has to be frequently targeted by consumers and surfers. And those consumers and surfers have to want what you have. Again, they MUST be targeted. No ifs, ands, or buts about it. Targeting is the KEY.

Invest in marketing your internet site. There are basically two options available to you, the SEO and PPC. These two are probably the most desirable alternatives you can get for your internet business strategy for search engine marketing. There are others that you will want to add onto this foundation in order to create huge wealth like list building, blogging, social media, CPA, and pipeline marketing. These concepts I discuss in other areas, but you definately want to start with the search engines.

1. SEO

SEO stands for Search Engine Optimization. Some researchers indicate that 60% - 70% of internet surfers and users actually resort to using the Google search engine to find and locate web sites and pages, for any topic they desire. SEO is the process taken to make sure that the internet users will find your website when ranked among the top results of a search. This way you can make sure that you will be visible and can clearly stand out from the rest.

To get good search engine optimization, you will have to build on your own internet site frequently getting internet links to and from web site pages. The process will involve IBLN or Independent Back-Linking Network, wherein hundreds or even thousands of pages will be utilized to promote a particular website of a client.

In SEO, there is no need for you to pay for the clicks although it will require you to spend time doing research to get a favorable combination of ads and target audience. The SEO process is a long term one. It requires months, 6 months at the least, before the proper outcome is fully achieved, but once the goal is accomplished, you will definitely get a steady source of profit.

2. PPC

PPC means Pay Per Click. It gives advertising on a search engine. These are sponsored listings that you see whenever you make a search. There will be a charge whenever a visitor or web surfer clicks on any of your ads. There will first be a bidding process. The highest bidder for the price per click will definitely get the chance to be first listed in the search engine.

With this kind of advertising, you can still basically control your campaign as you get to create your own ad. You will also manage the target audience and still stay within the bounds of your budget. Most of the providers of PPC advertising will allow you to specify the target market, either by topic, industry or geographical location. You can also check if your ad gets to be shown at all and if it is competitive with the rest.

There are some guaranteed benefits when you get to maximize the PPC strategy.

1. PPC lets you advertise to the whole of the online community. It is also relatively easy to set up.

2. At first glance, PPC advertising may seem very expensive. Could it possibly happen that someone out there will go on clicking on your ad? This will definitely give you a large bill without the expected profit on your part. If this provides a lot of worries, rest assured that there is a protection for you. Networks are able to recognize fraudulent clicks.

3. You can also set a budget for a certain period. The moment your budget has been used up by the target number of clicks, your ads will no longer be displayed until the next period you want it again displayed.

4. You will also be able to adjust well to changes in market demands and trends.

In deciding which of the two strategies will work right for you, think of your goals and of your resources. They definitely offer benefits and advantages that will work for your good. The better way to approach this too is to evaluate according to your short term and long term plans. Take the PPC course for your short term goals and choose SEO if you have long term ones.

The world is out there for you now. Just make sure you do what will work best for your entrepreneurial endeavors and visions. The secret to success lies in your hands. Just study your options well and you'll get exactly what you want.

For more strategies for creating a successful online business, visit us at www.iMarketingWinnersCircle.com

About the Author:

If you are looking to explode your online business or your home based business using proven internet marketing strategies.The Internet Marketing Winner's Circle

Top 5 Ways To Generate Low Cost Website Traffic

There is one hard and fast rule in generating income for your website: A steady flow of website traffic. If no one goes to your site, it hardly bares a chance of generating an income. Many sites have tried and failed in doing so, and these results to the sites demise. It takes money to maintain an income generating site; it also takes money to make money.

BUT, it doesn’t take a whole caboodle of cash to generate website traffic for your site.

Ever wonder how does big hit sites drive traffic top their site? Most of them are spending tons of money to drive the traffic to their sites, investing in many advertising campaigns and different forms of marketing schemes and gimmickries. This is all worthwhile because, well, they are what they are now, high earning, big hitting websites.

You don’t have to do this if you don’t really have their resources. There are many ways to generate low cost website traffic without having to spend what you don’t have or can’t afford. Many people have banked on high cost methods and have ended up losing their shirt over it.

Here I present to you the Top five ways to generate low cost website traffic that could help your site a whole lot. Even if you only get a small percentage of successful visitors in to client ratio it still works especially if you get a high number of website traffic.

Exchange Links
This is a sure and proven method. Rarely would you see a site where there is no link to another site. Many webmasters are willing to exchange links with one another so that they could produce more public awareness about their sites. You’ll soon see and feel the sudden upsurge of the traffic coming in to your site from other sites.
A major prerequisite in exchanging links with other sites is having the same niche or content as the other site. They should share a common subject so that there is continuity in the providing of service and information to what interests your target traffic.

Exchanging links also boosts your chances of getting a high ranking in search engine results. It is common knowledge that search engines ranks high sites that have inbound and outbound theme-related links. With a good ranking position in the search engines, you will generate more traffic in your website without the high costs.

Traffic Exchange
This is like exchanging links but on a different higher level. This may cost a bit more than exchanging or trading links but could be made cheaper because you get to earn credits. You can use those credits when viewing others traffic, while you earn credits when someone views yours.

Traffic exchange services are the viewing of another’s site or page. This is done vice versa where a site can use your sites contents and so can you to his or her site. You both benefit from each others efforts to generate traffic. The other sites visitors can go to your pages and know more about your site as well as theirs. Once again the public awareness of your sites existence is boosted.

Write and Submit Articles
There are many e-zines and online encyclopedias in the internet which provides free space for articles to be submitted. If you want to save costs, you can do the articles yourself. There are many freelance writers who are willing to write for you for a small fee, but to save money, it is wise to do those articles yourself.
Write articles that are themed along with the niche of your site. Write something that you have expertise on so that when they read it, they can feel your knowledge about the subject and will be eager to go to your site. Write articles that produce tips and guidelines to the subject or niche your site has.

Include a resource box at the end of your article that can link them to your site. Write a little about yourself and your site. If you provide a light, information-laden and interesting article, they will go to your site for more.

Make a Newsletter.
This may sound like hard work because of all the articles you may need to use to build a newsletter but on the contrary, this is not so. There are many writers and sites that are willing to provide free articles as long as they can get their name in on your newsletter. This will also provide free advertising for them as well.
As your newsletter gets pass around, you can widen your public awareness and build an opt-in list that can regularly visit your site.

Join Online Communities and Forums
This only requires your time and nothing else. You can share your knowledge and expertise with many online communities as well as your website. You can get free advertising when you go to forums that have the same subject or niche with your site.
Share your two cents and let them see how knowledgeable you are with the subject. As you build your reputation, you also build the reputation of your site, making it a reputable and honest business that could be frequented and trusted by many people.

Bonus
Join Social Networking sites because these are the places you can make contact with like minded people. You can view their interests and complete profiles and build business relationships. See, your list does not need to be made up of email addresses any longer, but more of business friends lists that you have built by personal interaction.